Building Your School and Personal Brand

A conversation with Trish Rubin on episode 79 of the 10-minute Teacher Podcast

From the Cool Cat Teacher Blog by Vicki Davis

Follow @coolcatteacher on Twitter

Today Trish Rubin @trishrubin teaches us the basics of building your school and personal brand. Enter the book giveaway to win a copy of the book, BrandED, that she co-authored with Eric Sheninger.

Building Your School and Personal Brand (1)


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In today’s show, Trish Rubin discusses what you need to know about school and personal branding:

  • Defining brand as it relates to education
  • The risks of brand myopia in schools
  • The reason we need to change how we communicate
  • The aspects of building a brand
  • Individual teacher brand

I hope you enjoy this episode with Trish Rubin!

Want to hear another episode on digital schools and learning? Listen to Eric Sheninger talk about digital pedagogy that actually improves learning.

Selected Links from this Episode

Enter the book giveaway contest

BrandED Giveaway Contest

Full Bio As Submitted

Trish RubinTrish Rubin

Trish Rubin is an lifetime educator and a “second act” entrepreneur who consults education and business organizations in improved brand communication. She teaches Marketing and Brand Management at CUNY/Baruch College in NYC and consults in K-16 educational professional development and across business, agencies and nonprofit organizations.

With Eric Sheninger, she has co-authored the first complete guide to using brand/marketing as tools for empowering schools in a digital/ social media age.

Transcript for this episode

To be posted as soon as it is available. Check back soon!

The post Building Your School and Personal Brand appeared first on Cool Cat Teacher Blog by Vicki Davis @coolcatteacher helping educators be excellent every day. Meow!

via Vicki Davis at Please also check out my show for busy teachers, Every Classroom Matters and my Free teaching tutorials on YouTube.

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